Matthew James International

Matthew James International: colour made for big results

Matthew James International is all about making professional colour feel reliable, easy to use and seriously good value. This range is built for colourists who want rich, even results without overcomplicating the process. 

At glamaCo, the collection centres on the brand’s EternaTek Hybrid Colouring Creme in a generous 180 ml format, plus matching oxidising emulsion creams in multiple strengths and a colour chart to help with shade selection. 

Together, it’s a streamlined range that covers the colour basics really well.

One of the standout details on the page is that Matthew James International Hybrid Colouring Creme is made in Italy and designed with EternaTek technology to help reduce fade. The formula is described as delivering vibrant, multidimensional results, strong grey coverage and consistent root-to-tip colour, which is exactly what many salons want from an everyday colour range.

Why colourists keep coming back to Matthew James International

Some colour ranges try to do everything at once. Matthew James International keeps things more focused, which is part of its appeal. It’s built around the essentials, so it feels practical, straightforward and ready for regular salon use.

The EternaTek Hybrid Colouring Creme is the hero of the range, and it is easy to see why. A larger tube size means more product to work with, while the promise of strong grey coverage and even colour from roots to ends makes it a solid option for everyday colouring services. 

When you have a busy day in the salon, dependable colour matters a lot more than flashy claims.

The supporting oxidising emulsion cremes also make the range feel complete. With 1.5%, 3%, 6%, 9% and 12% options on the page, there is flexibility for different colouring goals and techniques. That gives stylists room to tailor the service while still keeping everything within the one brand family.

A simple colour range that covers the essentials

Matthew James International is a good reminder that sometimes less really is more. Instead of a huge, confusing lineup, this collection focuses on a core colour cream, a selection of developers and a colour chart. That makes it easier to shop, easier to restock and easier to build into a regular salon workflow.

For colourists, that kind of simplicity can be a big win. You can concentrate on the shades, strengths and results you need without digging through endless extras. The colour chart is also a handy addition for planning services and making shade selection feel more straightforward.

It is the kind of range that suits salons wanting reliable performance and solid value, while still delivering polished, professional-looking colour results.

Shop Matthew James International online at glamaCo!

At glamaCo, you can shop the Matthew James International range in one place and pick up the essentials for salon colouring services. Whether you are topping up your developers, exploring the EternaTek Hybrid Colouring Cream or adding the colour chart to your setup, the range is easy to browse and built for practical use.

If you like your colour range focused, professional and easy to work with, Matthew James International is well worth a look. It brings together the basics that matter most, with formulas designed to help colour stay vibrant, cover well and look consistent from root to tip.