Color WOW Insta Wow Dry Shampoo 171ml

Breakthrough dry shampoo removes up to 95%* of oil for a shampoo-grade clean - no white cast, no clumping, no buildup

Why it’s WOW:

• Powered by real cleansing tech
• Best dry shampoo for dark hair, color-treated hair
• Non-dulling, less whitening, no gritty texture
• Leaves color light, bright and glossy again
• Helps normalize excess sebum production
• Deodorizing formula helps prevent odor absorption

Notes from the lab

Most dry shampoos sit on top of oil, forming clumps and a gritty texture. Insta-WOW dry shampoo spray contains a shampoo-grade cleanser that actually dissolves oil into micro-droplets (just like a real shampoo), while ultra-fine, high-performance starches absorb it and give it a slip factor which makes it possible to brush it off the hair. Oil and grime disappear, leaving hair clean.

These starches do double duty:

• Maximum absorption to soak up oil, sweat, and buildup
• Built-in slip so oil slides off effortlessly with a brush

Shake well. Hold 8 inches from hair and spray toward roots, lifting up sections to get underneath. Let sit for several seconds. Rake through with fingers and brush through to reveal clean, refreshed hair.

HYDROFLUOROCARBON 152A, DIMETHYL ETHER, ALCOHOL DENAT., DIMETHYLIMIDAZOLIDINONE RICE STARCH, DISTARCH PHOSPHATE, GLYCERIN, PROPANEDIOL, WATER (AQUA), CAPRYLOYL GLYCINE, SACCHAROMYCES FERMENT FILTRATE, HAMAMELIS VIRGINIANA (WITCH HAZEL) WATER, COCO-GLUCOSIDE, SARCOSINE, DIPROPYLENE GLYCOL, MORINGA OLEIFERA SEED EXTRACT, NYMPHAEA CAERULEA FLOWER EXTRACT, NELUMBO NUCIFERA FLOWER EXTRACT, EPILOBIUM ANGUSTIFOLIUM FLOWER/LEAF/STEM EXTRACT, QUERCUS SUBER BARK EXTRACT, OLEA EUROPAEA (OLIVE) LEAF EXTRACT, FRAGRANCE (PARFUM), PHENOXYETHANOL, POTASSIUM SORBATE, SODIUM BENZOATE, DISODIUM PHOSPHATE, CITRIC ACID, ALPHA-ISOMETHYL IONONE, JUNIPERUS VIRGINIANA OIL, HEXAMETHYLINDANOPYRAN, GERANIOL, TETRAMETHYL ACETYLOCTAHYDRONAPHTHALENES, LINALOOL, LINALYL ACETATE, CITRUS AURANTIUM DULCIS (ORANGE) PEEL OIL, TERPINEOL.